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UK car owners 'buy with their heart, not their head'

CAR BUYERS in the UK are an emotional lot and more let their heart decide which car they will buy rather than their head. Even drivers who think they make a decision using their head are often found to let more emotive considerations sway their final choice. In the Hiscox Head versus Heart study, common sense factors such as fuel economy, value for money and reliability are often over-ruled by heartfelt matters including comfort, speed and design.

Porsche 918 Spyder (2010) at Geneva motor show

Porsche has shown off this stunning new 918 Spyder concept car on the eve of the 2010 Geneva motor show. It’s a mid-engined two-seater in the mould of the Porsche Carrera GT – a landmark supercar to showcase Porsche’s technical nous. Michael Macht, president and chief executive officer of Porsche, unveiled the 918 Spyder in Switzerland, and intriguingly proclaimed that Porsche has never shown a concept car that it hasn’t put into production… Porsche’s official press release was light on the details, but after the unveil Porsche’s R&D chief Wolfgang Durheimer talked CAR around the 918 Spyder and revealed some eye-popping figures for this part-electric hybrid supercar which weighs in at 'less than 1490kg'.

Los Angeles Motor Show: Porsche reveals new Panamera flagship

THE SCINTILLATING Panamera Turbo S has been launched at twin events at the Tokyo and Los Angeles motor shows. The new flagship at the top of the firm’s grand tourer line-up packs a 562bhp punch from a twin-turbocharged V8 engine mounted at the front, with drive transmitted to all four wheels via a sophisticated drive system that can shift torque to whichever wheels can best use it. Displaying true supercar pace, the Turbo S can catapult to 62mph in just 3.8 seconds on the way to a top speed of 192mph.