18qh32p2 Mack Cap Steering on 2040-parts.com

Fiat 500L: Now it’s the ‘Fatherhood’ video

Fiat has followed up their viral ‘Motherhood’ video for the new 500L with a new version to balance the gender bias – ‘Fatherhood’. That was because Fiat managed to tap in to the woes of parenthood (or, more precisely, motherhood) with a bit of a hip-hop ditty by a vexed young mother, bemoaning the changes motherhood has wrought on her life. It was a clever bit of marketing to target grown-up lovers of Fiat’s funky little 500, with the family sized version of their favourite car offering solace for a very different lifestyle.

Subaru SHARC wins LA Design Challenge [w/video]

Subaru's SHARC (Subaru Highway Automated Response Concept) has been named the winner of the 2012 LA Design Challenge. The judges chose the futuristic drone as the best embodiment of the 'Highway Patrol Vehicle 2025' with the judges declaring that the studio captured "the vision of Design Challenge theme by combining functionality and problem-solving technology around a dynamic and plausible story" from a choice of designs from six other automotive design studios. Studios from BMW DesignWorksUSA, General Motors, Honda North America, Honda Japan, Mercedes-Benz submitted concepts that would create a highway patrol vehicle for 2025 that tackled the ‘protect and serve' aspect while considering emissions, population growth and transportation infrastructure.

Crafting the Ferrari LaFerrari

Ferrari's limited-edition supercars are special. They appear about once a decade, cost a small fortune -- which has never hurt sales -- and often become the benchmark for next-generation supercars at Ferrari and in the industry. Ferrari Chairman Luca Cordero di Montezemolo says the new LaFerrari is no exception because of features such as the supercar's gasoline-electric hybrid powertrain, its Formula One-inspired carbon fiber cockpit and its state-of-the-art active aerodynamics.