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Audi takes a dig at BMW, Lexus & Mercedes in new video commercials

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials We’ve had a little spat between Jaguar and Mercedes recently over Mercedes’ Chicken Magic Body Control, with Jaguar’s Big Cat eating Mercedes MBC Chicken and now, ahead of what seems a likely airing in the Super Bowl advert slots, Audi is taking a pop at everyone. Audi are bigging-up the Audi A3 saloon ahead of its arrival in the USA with a quartet of commercials demonstrating the regret buyers have if they’ve already opted for a Mercedes, BMW or Lexus. We get a video on ‘Luxury Car Abstinence’, one of ‘Shame’, one on Buyer’s Remorse’ and one on ‘Lessons’ with the theme being that you should save yourself for the best – the Audi A3 Saloon – and not bother with the also-rans.

Parents 'taxi drivers' for their children

PARENTS spend around six months of their lives playing taxi driver for their children, a poll has found. A new survey claims that the average mum and dad clocks up around 30 miles a week ferrying their youngster to school, to clubs and to see friends, spending around three-and-a-half hours in the car. It means that the average parent racks up around 26,741 miles driving their child around between the ages of three and 20, and spends around 3,147 hours behind the wheel, according to Goodyear, which commissioned the poll.

Ron Dennis steps down from F1 to focus on supercars

Ron Dennis hands over the baton to Martin Whitmarsh. He'll now be focusing on McLaren Automotive's new P11 and other road cars By Tim Pollard Motor Industry 16 January 2009 15:43 McLaren Mercedes team principal Ron Dennis is to step down as boss of the F1 team to concentrate on McLaren's other interests – including McLaren Automotive, which is planning a range of new top-end sports cars. CAR Online has led the world with its scoops on the new McLaren P11, a British alternative to the Ferrari 430 Scuderia.