20 Chrome Mkw M81 Wheels Rims 5x127/5x139.7 5 Lug Jeep Wrangler C1500 Dodge Ram on 2040-parts.com

Drivers 'don't care' about engine oil

JUST 4% of drivers choose which engine oil goes into their car during a service, according to new research. The remaining 96% either don’t care or simply go with whatever a mechanic recommends, leading to calls from a leading engine oil manufacturer and the Institute of Advanced Motorists (IAM) for raised awareness of the benefits of high-grade engine lubricants. In a study of 1,000 drivers, conducted on behalf of Mobil 1, 65% said they wouldn’t know what oil viscosity their car would need to take, while 69% added they had no idea which brand of oil their car manufacturer recommends.

VW launches 'Think Blue' campaign to pitch green initiatives

Volkswagen is trying to recreate the magic of its 1960s marketing of the Beetle by bringing its "Think Blue." marketing campaign to the United States to promote eco-friendly driving and green initiatives. The campaign - under way in Europe since last year - launches to coincide with a VW partnership with the Museum of Modern Art in New York City and Tuesday's grand opening of its new factory in Chattanooga, Tenn. VW calls the Tennessee plant "one of the world's greenest automobile factories." " 'Think Blue.' " bears witness to our holistic understanding of sustainability," said Jonathan Browning, CEO of the Volkswagen Group of America.

Daimler boss on Mercedes' small car plans

Small cars were the big message from Daimler CEO Dieter Zetsche as CAR sat down with him at the 2011 Geneva motor show to discuss the future of Smart. Electric vehicles - the future of Smart? Smart will not become an electric car specialist, despite sticking to its small car roots, Daimler CEO Dieter Zetsche pledgedj.