2000-2004 Toyota Avalon Cruise Control Module 88002-07030 on 2040-parts.com

Fiat 500L: Now it’s the ‘Fatherhood’ video

Fiat has followed up their viral ‘Motherhood’ video for the new 500L with a new version to balance the gender bias – ‘Fatherhood’. That was because Fiat managed to tap in to the woes of parenthood (or, more precisely, motherhood) with a bit of a hip-hop ditty by a vexed young mother, bemoaning the changes motherhood has wrought on her life. It was a clever bit of marketing to target grown-up lovers of Fiat’s funky little 500, with the family sized version of their favourite car offering solace for a very different lifestyle.

Los Angeles auto show design contest seeks Hollywood's next hot car

Designers from the United States, Germany and Japan will compete in the 2011 Los Angeles auto show Design Challenge to create Hollywood's hottest new movie car. The event is part of the Design Los Angeles automobile designers' conference, held annually during the L.A. auto show press days, Nov.

“Where is the sustainable vehicle design?”

The notion of a 'new paradigm in car design' was a theme running through talks by five panelists at London's Royal College of Art last week, who debated "Seriously now, where is the sustainable vehicle design?" Despite disparate backgrounds, there was broad agreement that a truly sustainable form of personal transportation is unlikely to come from an established automotive firm any time soon. Panelist Rob Holdway of Giraffe Innovation was most vocal in his approach to the subject, saying "Frankly, I think the car is unacceptable - we hear a lot about the sustainable car, but I don't think there is such a thing as a sustainable car". The audience - made up mainly of RCA students - also heard from Nico Sergent of Riversimple about how the company's seven-point business model, and its open source strategy, incentivized the company to build a truly sustainable car and mobility package that the current auto model simply doesn't allow.