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Mercury dies off, Lincoln to benefit

Ford's brand portfolio is set to get smaller by the end of the year. Following the sale of Aston Martin, Land Rover, Jaguar and most recently Volvo (to Chinese automaker Geely), the Blue Oval has now announced the demise of its 'middle of the range' Mercury brand, with production of the last vehicles set to cease at the end of 2010. In a statement released to media, Ford announced that the shuttering of the 71-year old Mercury brand was in the interest of focusing on Lincoln, the automaker's only remaining premium brand.

Audi TT Sportback concept – it’s a 5-door TT: Paris 2014

Audi TT Sportback concept – it’s a 5-door TT Audi has long been the master of the niche, so it’s no real surprise they’re looking for ways to ‘extend’ the Audi TT in to a series of new niche models. The latest take is this, the Audi TT Sportback concept, which has arrived at the Paris Motor Show as a big brother to the TT Coupe, with an extra pair of doors and an extra 290mm in length. Audi has also played with the look of the TT Sportback, with a new hexagonal grill, new headlights and a new bumper up front and the new tail lights and smaller back window give the TT Sportback an individual look (well, as individual as an Audi ever gets).

2010 Mopar Challenger revealed!

Dodge and Mopar are teaming to create a limited-edition Challenger for 2010 that wears triple black with popping blue stripes and has a goosed Hemi under the hood. The Mopar Challenger will be revealed later this month at the Chrysler museum near Detroit and at the NHRA’s Mile-High Nationals in Colorado, but pictures were released and specs were announced on Wednesday. This new muscle coupe arrives in dealers next month and will be limited to just 500 copies.