2001 Polaris Magnum 325 Flywheel on 2040-parts.com

Marketing plan for the Scion iQ features parking, driving 'n' donuts

Part of Scion's quirky appeal to Gen Y is a knowing sense of not taking itself too seriously. After all, they're just cars, right? For the marketing launch of the Scion iQ minicar, Scion will have a brief spate of TV commercials that highlight the car's minute size and grand sensibilities.

Discovery Sport Finally Breaks Cover

LAND ROVER has taken the wraps off its much-anticipated replacement for its current Freelander model. Called the Discovery Sport, the Brit premium car maker has decided to move its once entry-level 4x4 upmarket. Boasting styling cues inside and out from the Evoque and Range Rover Sport, the Discovery Sport is said to be more of an all-rounder than the Freelander, thanks to an increased focus on cabin space and versatility due to the inclusion of a third row of seats.

BMW releases X1 (2009): teaser pictures and video

By Peter Adams First Official Pictures 05 June 2009 16:00 UPDATED: BMW has just released video of a partially disguised X1 testing in Majorca BMW has released four teaser shots of its forthcoming X1 on a Facebook page dedicated to the mini-SUV. The X1 won't be officially unveiled until the Frankfurt motor show in September 2009, but BMW has been cranking up the publicity machine for its new 4x4 since a concept X1 was shown at Paris last year. CAR's Georg Kacher drove a prototype X1 earlier this year (CAR, May 2009) and in the past few days BMW has also released official shots of the car clad in the company's infamous psychedelic disguise.