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Campaign To Encourage Switch To Low Emissions Motoring Launched

IN A bid to boost consumer awareness of the increasing numbers of low emissions vehicles entering the market, Deputy Prime Minister Nick Clegg MP has helped to launch a new promotional campaign. Backed by some of the automotive world's biggest players - BMW, Nissan, Renault, Toyota and Vauxhall – the 12-month long ‘Go Ultra Low' campaign will prompt car buyers to consider the benefits of pure electric, plug-in hybrid and extended-range vehicles with information about their low running costs, ease of charging and impressive range. Consumers will be directed to new website, (www.GoUltraLow.com) offering information about owning and running such vehicles, the makes and models available and the locations of the thousands of publicly available electricity charging points.

Rolls-Royce-designed Santa’s sleigh

By Tim Pollard First Official Pictures 17 December 2008 14:30 Today CAR has an unusual scoop on our hands – as we publish the Rolls-Royce sleigh. This amazing artwork was produced exclusively for CAR by Rolls designer Andreas Thurner, who perfectly captures the regal magic of a Rolls-Royce driven by a stately Santa. Just check out the Greek temple-style, architectural front end of the sleigh – and the hints of top-end speedboats in the profile.

Acura's bargain birth introduced Japanese luxury to the U.S. 25 years ago

The idea seemed almost ludicrous to Tom Elliott back in 1982, but there it was, in black and white, on Honda Motor Co.'s strategic product plan. Elliott's bosses in Japan had decided to sell a car priced at more than $20,000 in the United States, taking the Japanese brand dramatically upscale. And Elliott, Honda's U.S.