330962 0330962 Omc Clamp Evinrude Johnson Trolling Motors 1985-1986 on 2040-parts.com

GM improves, Toyota slips as industry sales decline eases

Ford, Honda and General Motors posted their smallest sales declines of the year in April, while Nissan and Toyota had their largest, as the industry improved from depressed levels of February and March. Drops of 33 percent at Ford Motor Co. and GM were in line with analysts' forecasts, as was American Honda's 25.3 percent slide.

Could Michelin’s Active Wheel truly transform the car?

Cars today have evolved and been refined to an extraordinary degree, but carmakers – and car designers – are still always looking for ‘the next big thing'. Yet despite a myriad of recent technical innovations, ask the man on the street what is the problem with cars of today, and he'll likely reply along the lines of "they all look the same". Mass production processes, packaging requirements and safety and regulatory constraints are just a few of the reasons why it is hard to make a car that looks truly different.

Commentary: Victoria Beckham appointed Creative Design Executive at Range Rover

On hearing that Victoria Beckham (aka Posh Spice) had become Range Rover's Creative Design Executive last week, initial reaction was to check the date – was it April 1st? Apparently Land Rover wasn't fooling anybody, instead sending shockwaves through the automotive industry with the announcement, made at the unveiling of the Evoque at Kensington Palace, London. Celebrity brand tie-ups are nothing new – Justin Timberlake is currently the Audi A1's brand ambassador – yet the implication is that Beckham's involvement with Range Rover will go much further.