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Volvo’s ‘Drive Me’ is the world’s first large-scale autonomous driving pilot project

Yes, you’ll be able to chat on the phone when the Volvo does the driving for you Like it or not, we’re rapidly moving to the point where autonomous cars will be the norm, with the driver only being involved in the act of driving by choice. Volvo – unsurprisingly with their stated goal of making sure no one dies in a Volvo in future – is at the forefront of the move to autonomous driving, and have teamed up with the Swedish Transportation Administration, the Swedish Transport Agency, Lindholmen Science Park and the City of Gothenburg in a project called ‘Drive Me - Self-driving cars for sustainable mobility’. The project kicks off next year with customer research and the development of the necessary technology and Volvo aims to have 100 autonomous cars on the roads of Gothenburg by 2017, where they’ll be driving round approximately 50 kms of selected roads, including commuter roads, motorways and regular queues.

New Ferrari Enzo (F70) will NOT debut at Paris 2012

It seems that, despite expectations, Ferrari will not debut the new Enzo (F70) at the 2012 Paris Motor Show. The expectation has been for some time that the new Ferrari Enzo (F70) would debut at this year’s 2012 Paris Motor Show. But now we don’t think it is.

Nissan ads stray from focus on price

Nissan North America will stray from the discount-deal marketing pitch adopted late last year when a sinking economy kept consumers away from U.S. dealerships. A TV ad campaign that begins on Thursday will tout the loftier messages of safety, quality and performance.