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Mini Convertible (2009): the new R57 cabrio

By Simon Stiel First Official Pictures 28 November 2008 10:46 Mini has just issued the first photos of the new R57 Mini Convertible, which rolls into dealerships in March 2009 and follows the lead set by the latest hatchback. So it's cleaner, a little bit more polished inside and out, and there will probably be evidence of some middle-aged spread when we drive it in 2009.So what's new on the R57 Mini Convertible?All the changes are in line with the Mini hatch, so you get the latest PSA-shared 1.6 petrol engines, BMW group Efficient Dynamics – now redubbed Minimalism in Minispeak – stop-start and intelligent alternator control, helping to contribute to a 22% jump in fuel efficiency, Mini claims. The 1.6 Cooper pumps out 137g/km of CO2.

Connected Car Expo is coming to Los Angeles Auto Show

A day before the start of the LA Auto Show will be the Connected Car Expo, which will show us the latest in singing, dancing, electronic gadgetry and advances in infotainment. In addition to the two press days, November 19th promises to feature some big companies making some equally big announcements. Audi will unveil its A3 and S3 models with the first 4G LTE system built into a car, complementing its already Wifi-enabled offerings.

BMW i8: Mission Impossible

BMW i8 in Mission Impossible 4 Marketing new cars doesn’t have to mean an ‘in your face advertising’,  berating you with benefits and a call to action. It can be more subtle; simply raising awareness or putting the cars in a high-profile role in a popular film or TV show. Just like Aston Martin with James Bond (and Jaguar Land Rover in the new Bond, too) and Volvo with the Twilight franchise, BMW has placed its product in the new Tom Cruise outing – Mission Impossible 4 | Ghost Protocol.