98-01 Dodge Ram Truck Dash With Vent Pass Left Medium Gray 1500 2500 3500 4x4 on 2040-parts.com

BMW are rolling out their ‘BMW Genius’ programme across UK dealers

Even when you’re immersed in the latest car news day in and day out, it’s often quite tough to keep up with the new technologies car makers are offering, so many buyers must struggle to know exactly what their options are. That should be a job for the car salesman, but most car salesmen only worry about explaining how good the deal is and how it’s better than any other deal, so buyers often come away with a car that doesn’t fit their needs as well as it could. But with fewer new car buyers really wrapped up in performance and dynamics and more interested in the tech behind the wheels, BMW has been trying out an idea borrowed from Apple Stores by employing ’BMW Geniuses’ at 10 of their UK dealerships to explain the advantages of much of their technology to customers.

Lamborghini Gallardo LP570-4 Blancpain Edition

Lamborghini might have spent the last few weeks teasing us about a new ten-cylinder supercar concept that it will unveil at the 2010 Paris motor show, but it’s just released pictures of another V10-engined supercar. Called the Lamborghini Gallardo LP 570-4 Blancpain Edition, it’s essentially a limited edition version of the hardcore Superleggera. That’s right.

A super Cooper: We never tire of tires

Cooper Tires is the fourth-largest tire manufacturer in North America, with just more than 13 percent of the replacement-tire market in the United States. But nobody goes around chanting, "We're No. 4!" So Cooper is working on a bigger market share.