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Realization of a Dream - Inside Project M

The appeal of social media is growing rapidly for the auto industry. Sites such as Twitter, YouTube and Facebook give brands the chance to communicate in a much more direct manner than mainstream advertising allows. In the best cases these new forms of media are helping brands, and the individuals who work for them, to build relationships and open dialogue with existing customers and potential future ones.

Volvo debuts S60L for the Chinese market

If you've tried the Volvo S60, did you get the feeling that it might benefit from a little more legroom in the back? The first-generation S60 and the second-generation S60 are fine automobiles, but if there's one gripe we've heard from owners about their cars, it's that rear-seat legroom could be a tad more generous (on that one day of the year when they have more than two people in the car). For the 2014 model year, Volvo is introducing a long-wheelbase version of the sedan, dubbed the S60L, but it will be available only in the Chinese market where long-wheelbase sedans are "a thing." The S60L will have a wheelbase that is 3.1 inches longer than the standard model, for a total of 112.4 inches, all benefiting rear-seat passengers.

New BMW X4 price and specs for the UK – costs from £36,590

The new BMW X4 is now on sale in the UK The new BMW X4 – BMW’s baby X6 and a ‘coupe’ version of the very able X3 – arrived at the Geneva Motor SHow in March, and it’s now on sale in the UK priced from £36,590 for the BMW X4 xDrive20d SE, a chunky £3.5k more than the equivalent X3. But what you’re buying in the new X4 is a lifestyle statement rather than a family SAV like the X3, so the premium is so others know you’re prepared to pay more for a less practical urban SUV. Still, a similar scenario with the X5 and X6 hasn’t stopped buyers opting for the X6 instead and it seems likely the X4 will take an even bigger split of the X3/X4 sales than the X6 does from the X5.