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BMW unveils Super Bowl spots, digital shorts

According to said Dan Creed, Vice President of Marketing, BMW of North America, "The BMW 3 Series is the global benchmark for a sports sedan. With these shorts, we turn a spotlight on the innovations that make the 3 Series the standard to which others aspire." Funny, we always thought the 3's sterling reputation lay squarely on its continually-stellar dynamics and excellent powertrains. Despite the fact that the tagline, “We only make one thing, the Ultimate Driving Machine” is repeated at the end of each of these six digital shorts, only one of them actually shows the car in motion--the one to be broadcast in the Los Angeles area during the Super Bowl.

Koenigsegg Hundra: One-off Koenigsegg Agera S – first details & pictures

The 100th Koenigsegg – the Koenigsegg Hundra, based on the Agera S – is heading for a debut at the 2013 Geneva Motor Show. The Koenigsegg Hundra (hundra means 100th in Swedish) is a right hand drive Agera S in clear carbon with 24 carat gold leaf inlays – Artisan applied, of course – creating what Koenigsegg are calling “…an intriguing mix of traditional and hi-tech craftsmanship”. We’re assuming that the Koenigsegg Hundra is heading for Hong Kong because Koenigsegg has based it on the Agera S – which can produce the 1030 horses of the Agera R but without needing to use biofuel – and it’s right hand drive.

Future products: Honda aims to build on momentum surrounding the Odyssey

Honda has run into a few problems with its new-vehicle introductions of late. The current Accord was a bit too large in this era of downsizing, the Accord Crosstour was knocked for its styling, and the Insight hybrid suffered disappointing sales. Things may have changed, though.