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Toyota will push safety in ad blitz

Its image still bruised by driver complaints about unintended acceleration, Toyota Division has decided to revamp its marketing message and shift the focus to safety in a big way, top executives said last week. Toyota Motor Sales U.S.A.'s sales fell 34 percent in August and are down 1 percent for the year--it's the only major manufacturer with a decline for 2010. Executives admit consumers have doubts about the safety and quality of Toyota vehicles, so they are planning an advertising blitz to counter that perception.

2014 EyesOn Design Vehicle Categories Announced

The vehicle categories for this year's EyesOn Design exhibition have been announced. Each of the seventeen categories has been selected to complement the theme of this year's – 'Automotive design's influence on popular culture'. The organizers have chosen the theme and the cars on display to provoke 'a nostalgic reflection about cars that have, through their design, affected the popular culture of their day.'More than 250 vehicles will be shown, representing the following categories: 50th Anniversary of the GTO – celebrating 50 year's of Pontiac's muscle carClassic Era – high culture becomes pop culture, from the mid-20s to WW2 100 Years of Dodge – a century of survival and success storiesColor, Chrome and Fins – symbols of post-war American optimism 1964 New York World's Fair – 50-years on from the event in Queens 50th Anniversary of the Ford Mustang – the original pony car Tuners – the evolution of car personalization from 1967 to todayMuscle Cars – high horsepower straight from Detroit Working Class of 1928 – American car culture is born Pure Michigan – a celebration of some of the lesser-know makers from Flint, MI Personal Luxury Coupés – a look at the high-end mid-size coupés of the 1970s Movie & TV Cars – including four-wheeled stars from the big and small screenMaserati – highlights from 100 years of the Italian makerStock to Rock – standard models paired with their heavily customized twins Collector's Circle – supporting car collectors and their hobby Military Vehicles – from war-torn roads to off road heroesIndian Motorcycles – an enduring and endearing tribe founded back in 1897 This year's recipient of the Lifetime Achievement Award – Peter Schreyer – will also receive his accolade at the event.

Ford scores tumble, Toyota rebounds in Initial Quality survey

Buyer satisfaction with new cars and trucks from Ford Motor Co., a strength that has helped it increase sales and market share in recent years, has tumbled, and Toyota has rebounded from its abnormally poor year-ago showing, according to a study released Thursday. In a J.D. Power and Associates survey that tracks problems reported during the first 90 days of ownership, the Ford and Lincoln brands plunged below the industry average of 107 problems reported per 100 models studied.