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The Woodward Dream Cruise with Ian Callum

Try describing the Woodward Dream Cruise—a pulsing expression of Amer-ican automotive enthusiasm condensed into an endless, eight-lane traffic jam—and your audience will fall into one of two groups: The ones who shrug it off as inexplicable gasoline-fueled hysteria, or the ones who simply embrace it as the day-long automotive flash mob it is. Ian Callum, principal designer for Jaguar, falls firmly in the second camp. That's right.

The Future Role of the Vehicle Designer

The vehicle design department at the Royal College of Art hosted the second in a series of five lectures looking at the future of the profession last week. Moving on from the previous week's topic of sustainability, this debate explored the future roles and responsibilities of the vehicle designer. Head of department Dale Harrow began by posing the question "Is it time to rethink – do we still need the car?" Although still relevant, Harrow's ultimate answer to this was that the profession was about to see marked change, with the end to an era where "designers are locked behind closed doors in studios".

Volvo and Polestar offer post-sale software upgrades

Volvo's performance arm, Polestar, will offer software upgrades for the T6 and 2.5T engines that will increase horsepower and torque. The upgrade should calm Volvo fans who missed out on the limited-edition Polestar C30. For the T6 engine in the 2010 Volvo XC60 and 2009-2010 XC70 Polestar will offer a bump in output from 281 hp to 311 hp.