Akron Pitot Reader Gauges on 2040-parts.com

CAR interviews Saab's bosses: Victor Muller, Jan Åke Jonsson (2010)

Victor Muller (left) and Jan Åke Jonsson: the new men running Saab By Tim Pollard Motor Industry 15 March 2010 07:00 CAR recently interviewed the two men running newly independent Saab: Jan Åke Jonsson, Saab's chief executive officer who's carrying on running the Trollhattan business, and Victor Muller, the entrepreneurial CEO of sports car maker Spyker. In a frank, half-hour interview, Jonsson and Muller talk about their plans for Saab, future models and what went wrong under GM. JAJ is Jan Åke Jonsson and VM is Victor Muller.CAR: Congratulations on the takeover of Saab.

Jaguar ‘How Alive Are You?’ Marketing campaign launches

Jaguar Alive Marketing Campaign Launched Jaguar are launching a new global marketing campaign for the Jaguar Brand – run by Spark44 – focusing on Jaguars as  ’instinctively rewarding performance cars’. Jaguar are launching a new global marketing campaign to convince car buyers that they produce the most appealing range of drivers’ cars…in the world. The Jaguar ‘How Alive are You?’ campaign has been put together by Jaguar’s Spark44 Advertising Agency (which Jaguar Land Rover part own) which aims to show Jaguar in a modern context.

Aston Martin Rapide prototype stretches its legs at N

Aston Martin caught our eye with the Rapide concept at the 2006 Detroit auto show. But the project slid to the back burner as then-owner Ford Motor Co. couldn't fund development of the car.