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For new CAFE rules, automakers place high-stakes tech bets

Game-changing 2015 fuel economy rules are forcing vehicle development teams to make high-stakes bets on expensive technologies--bets that will separate the winners from the also-rans. Not only do federal rules target a 2015 fleet average of 35.5 mpg, up from the current 27.5 mpg for cars and 23.1 mpg for light trucks; they force automakers to bet on different technology packages for each vehicle segment. Companies that do best at mixing technologies while keeping down costs will have an advantage when buyers wince at higher stickers.

Toyota Yaris Trend & Yaris Edition launched

Toyota has launched a pair of special editions for summer – the Yaris Trend and Yaris Edition – with cosmetic tweaks. Not content with flogging 100 units of the Toyota Yaris Hybrid to Europcar, Toyota are intent on mopping up more sales with the launch of a couple of special editions – the Toyota Yaris Edition and Toyota Yaris Trend. Both special editions get a blacked-out C-Pillar and privacy glass to give the illusion of a floating roof, a choice of Tyrol Silver or Cirrus White paint and a three or five-door body.

Porsche Panamera hits the heights in Shanghai

A Porsche Panamera on its way to the 94th floor of the World Financial Centre in Shanghai [ad#ad-1] The stories of car makers doing daft things with cars to garner a bit of publicity have been rarer of late. Which, considering the sombre mood of car makers and the car buying public in recent months, is no real surprise. Even Motor Shows have been relatively sombre affairs (the Detroit Motor Show was particularly muted in 2009), but China is still booming, and the Shanghai Motor Show has been pretty much an old fashioned, glitzy affair.