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Pioneer App Radio officially unveiled

Pioneer has officially unveiled the App Radio that AutoWeek told you about earlier this month. Now that it's willing to talk, Pioneer claims that the radio and audio system is "the first in-vehicle product designed to utilize the processing power, storage capacity, network connectivity and apps of the iPhone and iPod Touch as the primary source for its information and entertainment capabilities." That does sound a lot like what Mini Connected and, in a more platform-agnostic sense, Ford Sync are doing. Pioneer said it couldn't speak to the similarity of those systems, but Ted Cardenas, director of marketing for Pioneer's car-electronics division, briefed us on installation of the device and what Pioneer is doing to minimize driver distraction.

Ford offers trip to the summer X Games with Focus ST contest

Ford is holding a contest to get drivers interested in the new Focus ST--as if we weren't already. Ford will have driving simulators at this year's auto shows, and the person who records the fastest time will get a trip to ESPN's summer X Games. Those interested can follow the leaders at Ford's Facebook page, where all of the lap times and info will be posted.

Honda launches heritage-collection clothing line

If a Honda Accord or Civic, or maybe even a Goldwing motorcycle, isn't enough of a fashion statement for you, Honda has a new line of clothes rolling out this spring. The Honda Heritage Clothing Collection debuted with a launch party and fashion show this week in Los Angeles. Capitalizing on the vintage T-shirt trend, Honda's new collection includes tees, shop shirts, shrunken sweatshirts and tote bags branded with graphics inspired by the carmaker's logos and advertising campaigns of the 1960s, '70s and '80s.