Audi A6 C5 Convenience Module Case Chamber Box 8d0927355a on 2040-parts.com

Frank Stephenson on the importance of color in design

During the announcement of the McLaren Automotive's partnership with paints and coatings company, AkzoNobel, Car Design News took the opportunity to discuss the importance of color in design with design director Frank Stephenson. According to Stephenson color's ability to invoke emotions and communicate with viewers, he described just how big a part it has to play in the design process and how it inspires designers when developing products. "The first thing color does is influence the brand – it gives the customer an identifiable element to what we're talking about.

Interior Motives China Conference 2014 – Day 1

The seventh edition of the Interior Motive's China Conference has just taken place in Beijing, ahead of the world's most important motor show and in the world's largest car market. The theme of this year's event, ‘Mobilising the new urban landscape' is extremely pertinent to anyone who has experienced the city's congestion and its air quality. During the event's two days, the presenters explored our future relationship with the automobile, from increasing levels of autonomous drive in our cars, to the varied definitions of the word luxury, and how that impacts on customer expectations right across the globe.

Driven: Vauxhall Astra GTC

Ford, Opel/Vauxhall and VW are in perpetual battle for the C-segment title, the toughest European segment to compete in. Visual differentiation is key, but so is practicality and performance – all attributes that the respective offering must possess. And so the fight continues, heating up with the arrival of the latest contender, the Vauxhall Astra GTC.