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2011 Volkswagen Jettas to be sold for $5,995 each--really

Tue, 14 Dec 2010

Volkswagen is selling three 2011 Jettas through Gilt Groupe for $5,995--slashing the “1” from the usual $15,995 starting price.

One car will be sold at noon Eastern time for three days starting on Dec. 15 in the flash sale. The sale will only be accessible on the first day through Gilt mobile applications on the iPhone, iPad, iPod touch and Android devices. It will extend to Gilt.com on Dec. 16 and 17.

The redesigned 2011 Jetta launched in October. It gets fuel economy of 24 mpg in the city and 34 mpg on the highway. The car comes with a folding rear seat, electronic stability control, a tire-pressure-monitoring system, heated side mirrors and a four-speaker sound system.

Volkswagen is the first automotive brand to be sold on Gilt, a flash-sale site that offers high-end products to its members.




By Michelle Koueiter