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Manufacturers report 2013 sales boom

Wed, 08 Jan 2014

CAR MANUFACTURERS are reporting strong surges in sales for 2013, with one mainstream brand up by more than 55%.

So far Ford, Vauxhall, Skoda, MG, Lexus, Renault, Audi and Mercedes have all reported excellent sales performance, with Mercedes having passed the 100,000 registrations per year mark for the first time in the UK.

Largely thanks to the introduction of the Dacia brand this year, the Renault Group has seen a 55.3% rise in sales, to 63,319 units.

Ford sold a whopping 310,865 cars in England, Scotland, Wales and Northern Ireland, cementing and even stretching its lead as the country’s best-selling brand.

The company sold 121,929 models of the Fiesta alone, although some of these impressive statistics can be accounted for in special deals to hire car firms like Enterprise and National.

Lexus reports a 90% increase in IS model sales, following the introduction of a hybrid model and the new F Sport trim grade earlier in the year. The firm remains a very low-volume brand in the UK, though, with just over 9,000 cars sold.

A 12% rise in full-year sales was a welcome surprise in the Vauxhall stocking, with December proving a particularly strong month for the Luton-based outfit.

The increase, linked with an increase in market share to 11.14%, makes the UK General Motors’ fourth-largest market worldwide – and the largest in Europe.

A total of 142,040 Audis found UK homes in 2013, marking a 14.9% increase over the previous year.

Audi’s sibling company Skoda’s sales grew 23.3%, reaching 66,081 cars. The Fabia was its best-seller with around 21,000 registrations, followed by the Octavia and the Yeti.

MG, although still selling only a tiny amount of cars relative to the market leaders, has also had a strong year, boosted by the sale of 210 MG3 superminis since November, with 1,000 further orders on the books.

By Press Association reporter