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Sarah McLachlan teases upcoming Audi Super Bowl ad

Thu, 23 Jan 2014

For all the overt hyper-earnestness Sarah McLachlan ladled upon us during her 1990s heyday, we might not’ve noticed that the Canadian singer-songwriter has a sense of humor.

A cameo a couple of years back in the excellent Aimee Mann-as-housekeeper episode of Portlandia suggested McLachlan’s lighter side and now this weirdly-captivating teaser for Audi's 2014 Super Bowl ad sees the Lilith Fair founder futzing around with her own image, imploring that the Doberhuahua is a misunderstood animal that deserves our attention.

We assume that the morphologically-perverse Doberman/Chihuahua cross is supposed to suggest that the new A3 is both small and vicious. The thing is, the car ain’t all that small. As for viciousness? That might be overselling things a bit, but hey, it’s the Super Bowl. Who doesn’t get swept up in a bit of hyperbole?




By Davey G. Johnson