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Silverstone is back – the Tag Heuer version

Fri, 11 Dec 2009

Tag Heuer is reissuing the classic Silverstone Chronograph

It’s a bit of a boy thing, expensive watches. And if the emails we’ve had are anything to go by the love of watches seems closely linked to the love of cars. Not for everyone, but enough of you are inclined in that direction for us to run the odd watch story or two.

So as it’s been announced that Silverstone will host the British Grand Prix in 2010 – and for 17 years to come – it’s apposite that Tag Heuer – makers of fine watches to the sporting world – has announced that they are to reissue a sporting watch classic from the seventies – The Tag Heuer Silverstone Chronograph.

This time round just 1500 of the rounded-square cased watches will be available, and you’ll be looking circa £4k if you want one to adorn your motoring wrist. But you will get a choice of either a brown or blue face with matching alligator strap.

Tag Heur have also announced that they are to renew their long-standing sponsorship of the McLaren F1 team, a sponsorship deal which goes back a quarter of a century and must be one of the longest standing sporting sponsorships in history. Which of course means that Tag Heuer will continue to make special McLaren watches going forward.

And just in case you fancy treating yourself for Christmas – or want to point someone in the right direction – we’ve put up the Tag Heuer Silverstone Chronograph press release for all the details. Not the cheapest way to tell the time. But very desirable.


By Cars UK