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Skoda reveals 2013 model offensive & extends new Skoda badge rollout

Fri, 04 Jan 2013

Skoda has revealed it is to launch six new models during 2013 and is also busy extending the rollout of its new badges across the Skoda range.

Skoda has laid out its stall for 2013 early on, with a graphic posted on their Facebook page revealing new model plans for 2013 – all six of them.

First out of the gate is the 2013 Skoda Rapid – which arrives this month – followed by the Skoda Octavia Hatch in March and the Octavia Estate in June. But there are three more Skoda models due to arrive in August, October and December which Skoda want to keep under wraps.

The most likely candidates for the three additional new Skodas are the new, quite warm, Skoda Octavia vRS to complete the new Octavia lineup, followed by a facelift for the Yeti Crossover and the Superb with the usual bumpers and lights makeover and a tweak or three to economy and emissions.

It’s always possible that there are new Skoda models in the offing we haven’t got wind of yet, but that seems unlikely.

And as Skoda are busy updating their range with even more convincing offerings, they’re also rolling out the new Skoda logo and badges across the existing range of cars.

The new Skoda Citigo and the new Skoda Rapid already have the new badges and now Skoda are rolling out the new badge and typeface on the Fabia and Roomster.

The new logo is an updated version of Skoda’s winged arrow in chrome on a matt black background and loses the laurel wreath and ‘Skoda’ on the old version. There’s also a new typeface for a ‘ŠKODA’ badge that keeps the caron (the upside-down circumflex over the letter S) to remind us foreigners we should really be saying ‘Shkoda’ (which will have about as much impact as expecting us to say ‘Dashya’ instead of ‘Day-see-ar’).

Onwards and upwards (again) for Skoda in 2013, it seems.


By Cars UK