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Car April Fools Stuff – to Infiniti & Beyond

BMW release PRAT roundels for the UK General Election There were so many April Fools stories running around yesterday from car makers we really didn’t want to spend the day regurgitating press releases designed to demonstrate car makers’ normally well-hidden sense of humour. But some were well-conceived so we thought we should bring you a few, just so you know what went on. BMW in the UK decided to be topical and issued a press release telling is they were offering their Political Roundel Attachment Tag, which would offer the BMW Roundel in colours to suit owners’ political persuasion in the run-up to the General Election.

Pforzheim University International Design Forum 2004

The jury included design chiefs Chris Bangle (BMW), Peter Pfeiffer (Mercedes), Murat G�nak (VW), Martin Smith (Opel), Chris Bird (Ford) und Francois de Gaillard (Webasto). First prize went to Pforzheim student Philipp R�mers for his 'PFaeno' concept. The prize for Best Marketing Strategy went to Shi Jia from Tsinghua University.

Forza Motorsport 5 announced for the Xbox One

Xbox fans who also dig racing rejoice: “Forza Motorsport 5” was confirmed today by Microsoft during their press release for its new console, the Xbox One. Developed by Turn 10 Studios, the game will be available later this year simultaneously with the console. While no official launch date was confirmed, we would not be surprised to see “Forza Motorsport 5” under Christmas trees come December.