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Range Rover designers talk tactics [w/Video]

Range Rover designers and engineers have come together in a short video to discuss the reasons and influences behind their decisions when it came to designing the brand's fourth-generation flagship SUV. Developing a new Range Rover is always going to a difficult job, given its status as the world's best 4x4 and its avid fan base, and in this video we get a chance to hear from the people who influenced this latest model. Gerry McGovern, Land Rover Design Director and Chief Creative Officer, explains: "Great design is the gateway to customer desirability, it's about making that personal connection.

Scuola Polytecnica di Design Milan announces new Masters in Transportation Design

Jul 30, 2004 - Milan's Scuola Politecnica di Design has announced the new edition of the Masters course in Transportation Design, which will be held in partnership with Lamborghini. The Masters Course, starting in October 2004, will be coordinated by Marco Bonetto with the support of Walter De' Silva, Design Director Audi-Seat-Lamborghini and Luc Donckerwolke, Chief Designer Lamborghini. As part of the 2004-2005 edition of the Masters course, students from all over the world will take part in the development of a new concept car for the prestigious Italian car maker, which is now part of the Audi Volkswagen Group.

Michelin Challenge Design 2007: The not so ugly truth about rising vehicle safety standards

Can cars be safe and beautiful at the same time? That may not have been the case a few decades ago when automakers were forced to hang those big, ugly so-called federal bumpers off the ends of their vehicles.  With vehicle safety standards on the rise around the globe are designers today feeling a little '70s deja vu when it comes to meeting the challenges of making cars safe as well as more fuel efficient? "(Back then) we said it was the end of automotive styling," says Patrick Le Quement, senior vice president for corporate design at Renault and one of the world's most influential automotive designers.