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Infiniti plans full-court press for March Madness

Infiniti plans to keep its name--and especially its new M hybrid sedan--in front of basketball fans for the next few weeks as a sponsor of NCAA Men's Basketball Division I championship. Under a multi-network advertising deal with NCAA, CBS Sports and Turner Sports, Infiniti will run a total of 170 TV spots of up to 60 seconds each over the next four weeks of March Madness basketball playoffs on CBS, TBS, TNT and truTV networks, says Kathy Roznowski, a marketing manager at Infiniti. Of those 170 spots, at least 100 will be for the new hybrid sedan, the luxury brand's first, starting March 17.

MINI Paceman Adventure Concept – it’s a Countryman Pickup

It’s a MINI Pickup – the MINI Paceman Adventure It’s always hard to decide if a MINI concept – and they’re not exactly as rare as hens teeth – is a real one-off or a pointer to a future production MINI. A good example of that is MINI’s April Fool in 2012 for ‘Camping MINIs’ which turned in to a fully-blown official concept in 2013 as the MINI Clubvan Camper, Countryman All4 Camp & Cowley Caravan. Now we get the MINI Paceman Adventure Concept, a pickup based on the Pacemena (itself based on the Countryman) put together by BMW students and instructors at plants in Munich and Dingolfing and built as an exercise to show the skills and talent of the apprentice programme.

More tech details of Rolls-Royce RR4’s V12

By Tim Pollard Motor Industry 23 March 2009 16:23 Rolls-Royce today confirmed a handful of new details for the ‘baby’ Rolls, codenamed RR4 and previewed in the 200EX concept car at the 2009 Geneva motor show. The RR4 will be powered by a unique Rolls 6.6-litre turbocharged V12, producing ‘upwards of 500bhp’, the company disclosed. Drive is sent through an eight-speed ZF automatic gearbox.