BMW ‘i' subbrand aims for 2013 launch

BMW has confirmed that the new subbrand through which it intends to market a range of advanced stand-alone hybrid, range-extended and plug-in electric models will be called BMW “i.” Created to develop, produce and market what BMW's head of marketing, Ian Robertson, describes as “innovative solutions to premium mobility,” the brand will be supported by a company established by BMW called i Ventures, through which the German carmaker plans to grow its range of mobility services. The i3 and the i8 will be the initial models and are planned for introduction in 2013. “These cars have been designed specifically for their respective alternative drive systems,” said Klaus Draeger, head of BMW's R&D operations.

Video captures Bruce Meyer's 200-mph run at Bonneville

Californian Bruce Meyer is really into collecting cars, particularly hot rods. But Meyer is not content to just let his cars sit--he wants to drive. One of his latest efforts was taking a modified 1932 Ford roadster to the Bonneville Salt Flats in Utah in a bid to break the 200-mph mark.

Pininfarina B0 at the Paris motor show 2008

By Guy bird Motor Shows 08 October 2008 11:18 The Pininfarina B0 (that's ‘B-zero’, not body odour) was one of the hidden gems of the 2008 Paris motor show. The full electric vehicle is arguably the first EV you’d actually want to buy for its design. By late 2009 you will be able to – almost unchanged from this show car – for circa £18,000, with plans for mass production to follow.