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Biker attempts to beat London marathon record... in traffic

AS BRITISH favourite Mo Farah prepares to challenge the British record at the London Marathon this weekend, an enterprising biker has decided to try it himself – in the thick of London traffic. On closed roads a man vs machine race would be a bit one-sided, but with the average speed of a fast marathon runner being 12.43mph and the average speed of a motorbike in London traffic being 12.5mph, the result turned out not to be so clear-cut – the biker missing out on the record by a full five minutes. Using the same BMW F800GS Adventure as is loaned to the marathon organisers, Michael Mann of online community Bike Social followed the route as closely as possible, albeit with a few extra loops where the runners will take advantage of closed one-way streets.

Carlos Ghosn's automaker mantra: Go big or you'll go away

Size matters in auto company survival, Renault and Nissan CEO Carlos Ghosn told an audience in Detroit on Tuesday. To cope with the escalating costs and scope of a global industry, successful automakers must complete a trifecta--be able to compete in every technology, every market and every segment, Ghosn said during a luncheon speech at the Detroit Economic Club “No 3 million-unit carmaker can make it,” Ghosn said, explaining why his Renault-Nissan alliance forged an alliance with Germany's Daimler AG. Competency in one or two of the three skills is not enough, and only very large companies can afford all three, he said.

Audi R8 e-tron: Killed off before it launches?

It’s being reported that the electric Audi R8 e-tron is close to being killed off before production starts, as Audi question its viability. But it now looks like Audi has finally woken up and seen the light and they have put the R8 e-tron plans on hold indefinitely as they realise there is just no market for an electric car, never mind an electric supercar. Car and Driver are reporting that Audi’s new head of R&D - Wolfgang Dürheime – has halted all work on the R8 e-tron and it seems highly likely the project will be scrapped altogether.