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James Bond still drives an Aston Martin. But now he drinks Heineken too.

The Aston Martin DB5 returns in Skyfall (image ©Eon) - but Heineken replaces a Martini James Bond may drive an Aston Martin, but he’s going a bit more downmarket in Skyfall after a £25 million deal to place Heineken. Product placement is a great way for brands to raise their profile by association with a successful film, TV show or celeb. And much of what now gets placed on screen to push our buttons can probably be blamed on the James Bond franchise.

Reliant Robin now a classic vehicle

THE RELIANT ROBIN, a vehicle popularised by Del Boy Trotter in the Only Fools And Horses TV show, is now classed as a classic vehicle thanks to changes in the Budget. Chancellor George Osborne announced that a rolling 40-year vehicle excise duty (VED) for classic cars will come in on April 1 this year. Until now, only cars built before January 1 1973 were exempt from VED.

Volkswagen preps the Golf EV for 2013 launch

Volkswagen AG has begun delivery of a second test fleet of Golf blue-e-motion EVs to customers in Germany, the automaker said in a statement. Of the 80 cars being tested in the fleet, 53 will be delivered in Berlin, with the rest going to Hannover and Wolfsburg. The vehicles will be distributed to businesses, public bodies and private motorists, although the majority of cars in Berlin will be tested by corporate customers, as VW views this group as the largest market for EVs in the future.