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Richard Petty Driving Experience says you can skip the clutch pedal
Tue, 30 Aug 2011With manual transmissions being phased out of everything from Fords to Ferraris, it's no surprise that beginning on Thursday, the Richard Petty Driving Experience will no longer require the use of a clutch pedal to learn how to drive a stock car. With the company's "Can't Drive a Manual? No Problem" campaign, the driving school will allow students to get behind the wheel of a stocker and be push-started so no shifting will be required.
Kia turn to consumer reviews to drive the brand
Wed, 09 Jan 2013Kia is launching a brand awareness campaign in the UK with the main focus being on over 3000 consumer reviews on the Kia website. It looks like Korean twins Hyundai and Kia are both going to be concentrating on building the value of their brand in 2013. Yesterday we learnt that Hyundai are to focus on brand building in 2013 rather than chasing big sales increases, and today Kia has revealed it is following a similar path with a new marketing campaign built round consumer reviews of Kia cars.
GM bets on new four-cylinder family in Europe; U.S. plans unclear
Wed, 10 Oct 2012General Motors' European subsidiary, Opel, has revealed a turbocharged 1.6-liter four-cylinder direct-injection gasoline engine that will be offered from early 2013 across its lineup, starting with the soon-to-be-revealed Astra-based Cascada convertible. The aluminum block unit, the first in a new range of so-called SIDI (spark ignition direct injection) ECOTEC engines, forms the centerpiece of the company's downsizing strategy for displacement. The engine is claimed to have improved torque characteristics and a significant reduction in consumption compared with its predecessor.











