Dragy Drg69 Gps Based Performance Meter on 2040-parts.com
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'Dalek' taking on charity challenge
Thu, 03 Jul 2014A GROUP of Doctor Who die-hards from Warwickshire have transformed a battered old car into a Dalek for a charity rally across Europe. Four friends have spent months turning the seven-year-old Fiat people carrier into a four-wheeled likeness of The Doctor's arch-nemesis for the Wacky Rally, starting Friday. Clare Brookes, a funeral director by trade, is hoping the eye-catching car - which has a loud hailer jammed in the sun-roof that emits "exterminate" on demand - will help them raise money for the Teenage Cancer Trust.
Infiniti Emerg-e at 2012 Geneva motor show
Mon, 05 Mar 2012Infiniti is ramping up the interest factor with the new Emerg-e hybrid sports car concept at the 2012 Geneva motor show. Imagine an Alfa Romeo 4C pepped up with a range-extender powertrain and you're not far from the truth. The Infiniti Emerg-e is a stunning little coupe, which draws on the 2009 Infiniti Essence supercar for inspiration.
BMW seared into consumer minds: New ad technology takes ‘branding' to another level
Wed, 22 Dec 2010How about this for subtlety in advertising? BMW is using flashing lights to “burn” its initials into your brain so that when you close your eyes, you'll continue to see the Bavarian company's brand. Which begs the question: Is there a better way to remember a company than to have a light-induced seizure episode?