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Bob Lutz returns as General Motors adviser

The raspy voice of Bob Lutz will again be heard at General Motors. The company announced on Friday morning that its former product czar is returning as an adviser. Lutz had been advising GM executives on an informal basis, the company said.

BMW M3 engine shown

By Ben Barry Motor Industry 23 March 2007 01:18 BMW has revealed detailed specs on the all-new 4.0-litre V8 that’s soon to be slotted into the all-new M3. Power is confirmed at 420bhp with 295lb ft peak torque available from 3000 to 7000rpm. The engine – made at the same foundry as the BMW Sauber F1 team’s V8 and derived from the same architecture as the M5 and M6 V10 – looks set to dispel any fears M purists may have had that the M3 would be transformed into a nose heavy, slow revving behemoth.

BMW are rolling out their ‘BMW Genius’ programme across UK dealers

Even when you’re immersed in the latest car news day in and day out, it’s often quite tough to keep up with the new technologies car makers are offering, so many buyers must struggle to know exactly what their options are. That should be a job for the car salesman, but most car salesmen only worry about explaining how good the deal is and how it’s better than any other deal, so buyers often come away with a car that doesn’t fit their needs as well as it could. But with fewer new car buyers really wrapped up in performance and dynamics and more interested in the tech behind the wheels, BMW has been trying out an idea borrowed from Apple Stores by employing ’BMW Geniuses’ at 10 of their UK dealerships to explain the advantages of much of their technology to customers.