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Alfa Romeo going to the USA

Alfa Romeo is going back to the US for the first time in almost 20 years We already know that the only Fiat making its way to the US is the Fiat 500, but it now looks as if a big chunk of the Alfa Romeo range will make the journey too. Sergio Marchionne, Fiat’s boss and the new head of Chrysler, has been working on rationalising Chrysler’s management and working out the best way forward. As mentioned, only the Fiat 500 will be offered for sale in America (and probably built in Mexico), with Fiat platforms being used to build new Chryslers that will be designed and built in the States.

College Exhibition: IAAD - 'Italian Sportivity: The New Generation'

Demonstrating the development of new concepts for Alfa Romeo and Ducati, the Automobile Museum of Turin, Italy, has been hosting an exhibition entitled 'Italian Sportivity: The New Generation'. The work was produced by Transport Design students from Turin's Institute of Applied Arts and Design (IAAD). Working with designers from both companies, IAAD students were given a pair of options to chose from: two wheels or four; Ducati or Alfa Romeo.

Porsche uses phone-formatted bar codes to connect with customers

Porsche is harnessing the power of smartphones, using Microsoft Tag bar codes to provide dealership customers with unique information about the cars they're looking at. Buyers can scan the square stickers with a properly equipped phone, and the application will take them to dedicated microsites where they can see stats, videos and pictures of the car, along with audio clips of a flat-six engine revving up. Through the microsite, buyers can provide contact info for a follow-up call from Porsche salespeople.