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London's GPS-based speed-limit trial puts Big Brother's foot on the gas pedal

A fleet of 12 Toyota Priuses in London have been fitted with GPS-linked speed limiters to measure how drivers respond to having their speed controlled by a computer rather than their own feet. For now, the trial is local to London, run by Transport for London, the agency that manages the city's roads, buses, subways and trains. The agency is using its own fleet of Priuses for the test and will add a bus and a taxi later this year.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.

New Smart ForTwo and ForFour set for 2014 unveil

Mercedes-Benz's struggling Smart city car division is seeking to add a new dimension to the urban driving experience with its third-generation ForTwo, currently undergoing the final phase of a three-year test and development program ahead of a planned unveiling mid next year. Set for North American launch in 2015, the ultra-compact two-seat hatchback represents a fresh chapter in operations for Smart, which has recently gained greater independence from parent company Mercedes-Benz as its boss, Annette Winkler, attempts to stem years of financial losses after almost a decade of rebuilding following its short-lived joint venture with Mitsubishi. The new ForTwo, known internally as project C453, has been developed in a joint engineering program with the upcoming second-generation ForFour and its sister car, the third-generation Renault Twingo.