Ferrari 458 Spider driven by Fernando Alonso +video

Fernando Alonso drives the Ferrari 458 Spider As the Ferrari 458 Spider gets closer to its official debut at Frankfurt this week, Ferrari are busy dropping bits of PR stuff to keep up interest. Today’s helping is Ferrari F1 driver Fernando Alonso having a play in Ferrari’s new convertible. This is the first time we’ve seen Ferrari’s new drop-top on the move, and it looks every bit as good as it coupe sibling.

Audi RS6 Avant is the Audi R18 e-tron quattro for the road (video)

Audi compare the Audi R18 e-tron quattro (pictured) to the RS6 Avant We’re not entirely sure how Audi has come to the conclusion that the RS6 Avant is comparable to the Audi R18 e-tron quattro, but they have. In a new video to promote the RS6 Avant – perhaps the pick of the crop of current uber-estates – Audi has the e-tron quattro out on the road in a series of familiar everyday pursuits. So we get the e-tron quattro waiting patiently to collect hubby from the airport, as the c ar to drive to the hills to ride a mountain bike, outside a hotel with luggage on the pavement, collecting the kids from school, parked on the river bank for a fishing trip and as a dog transporter.

Audi Insurance – cheaper than BMW or Mercedes

The Audi Range - cheaper to insure Every edge helps, and no one knows that better than Audi. They’ve become masters at finding value where other car makers didn’t even see an opportunity, much less explore it. And their marketing – although understated (on the whole) – is always bang on message and consistent.