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Mazda SkyActiv technology goes on offer to raise funds
Wed, 15 Feb 2012Mazda is looking to license their SkyActiv Technology to raise capital (CX-5 with SkyActiv pictured) Mazda are predicting losses for the current financial year of £750 million and are looking to sell their SkyActiv technology to raise cash. Mazda isn’t having the best of times at the moment, despite an impressive range of cars that are getting more interesting with Mazda’s SkyActiv technology, and are predicting that they will post a loss of around £750 million for the current financial year. There are a variety of reasons for Mazda’s financial predicament – including the strength of the Yen and the production problems after the Japanese Tsunami – but this is the fourth year in a row Mazda has posted losses.
Mazda wins 2008 LA Design Challenge
Tue, 25 Nov 2008The Mazda Kaan concept has won the fifth annual LA Design Challenge competition, part of the Design Los Angeles automobile designer's conference. The award was presented during the second press day of the 2008 Los Angeles Auto Show, following a designers' luncheon and keynote speech by Daniel Simon, visionary futurist and author of Cosmic Motors. As we reported last month, nine local Southern California design studios entered the competition to envisage how motor sport vehicles might be in the year 2025, answering the theme ‘Motorsports 2025'.
Chevy will use World Series to pitch Volt's debut
Fri, 01 Oct 2010Chevrolet will use next month's World Series to launch ads for the debut of the Volt plug-in hybrid sedan, General Motors Co.'s marketing chief Joel Ewanick said. The ads will be part of a broad campaign that Chevrolet will initiate during Major League Baseball's fall classic and run throughout autumn, said Ewanick, who spoke on the sidelines of the Rainbow PUSH auto summit in Detroit. Ewanick declined to give details of the Volt commercials or the broader Chevrolet campaign.

