Study proves men prefer cars to women

MEN FEEL more emotion when looking at beautiful car design than they do when looking at beautiful women, new research has discovered. To coincide with the launch of its new Concept Coupe, Volvo carried out the study to see exactly what makes men and women tick when it comes to aesthetics. Images of the Concept Coupe, which has been designed to create a much more ‘expressive’ link to potential customers’ emotions, were shown to individuals who were wearing brain activity-measuring equipment in sequence with images of old or ‘ugly’ cars, crying and happy babies, plus images of people traditionally considered to be ‘beautiful’.

Are Jaguar planning to revive the Daimler badge?

The Jaguar XJ has always been an impressive car (well, if you ignore some of the periods of unreliability since it launched in the 1960s) and the last ‘traditional, 3-box XJ was very similar under the skin to the new swoopy coupe version that had transformed the fortunes of the XJ in the luxury car market. It just didn’t sell. That was changed with the latest XJ which comes with stunning (if, perhaps, slightly divisive styling).

2015 Chevrolet Cruze gets a facelift and new connectivity

The 2015 facelift for the Chevrolet Cruze Saloon With the New York Auto Show looming this month, Chevrolet has revealed a facelift for the Cruze for the 2015 MY, although it’s unlikely the UK will see it. With GM trying to make sense of its European operations, it plans to drop the Chevrolet brand from the UK and Europe and concentrate on VAuxhall and Opel, so it seems likely the updates to the Cruze will be just of academic interest to buyers on this side of the Pond. Cosmetically, the changes are not huge for the Cruze saloon with the usual fodder of titivated lights (the addition of LED running lights on high-end models), a tweaked front end and some new colour choices.