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Interior Motives Design Conference 2005

Patrick le Quement, Senior Vice President, Corporate Design, Renault made the opening address in which he remarked that "the most profound change I and my team have made is the investment in interior design". He took the audience through a succinct overview of the recent history of Renault design and how far it has evolved from being 'the art of dressing up the hunchback' as a senior Renault manager remarked several decades ago. One of the interesting Renault Design processes he talked about was its 'Trends Missions' where groups of four or five designers make trips into creative areas adjacent to car design for a few days to explore, research and bring back to the studio valuable insight that enriches the design group as a whole and informs the many issues and tasks being grappled with, one of the most important at the moment being defining 'what is Renault'.

Enzo Ferrari museum to open in March

“The Origins of the Myth” is the first exhibition scheduled for display when the Museo Casa Enzo Ferrari opens to the public on March 10. The museum complex is dedicated to Enzo Ferrari and motorsport in Ferrari's hometown of Modena, Italy. But celebrations in Modena will begin nearly a month earlier, marking the birth of the great car builder on Feb.

Ferrari FF: Lust on a mountain top

Ferrari FF hitches a helicopter ride from the Italian Air Force Ferrari are taking no chances on the Ferrari FF disappearing from view in the mass of launches and endless four wheeled objects of desire doing the rounds with the Geneva Motor Show still in full swing, so we’re getting lots of snippets of newsy stuff cropping up. Today’s little snippet of newsworthy publicity for the Ferrari FF is a bit of video of the FF being airlifted to the top of a mountain by helicopter. Why, you may ask?