Wed, 09 Jan 2013
Kia is launching a brand awareness campaign in the UK with the main focus being on over 3000 consumer reviews on the Kia website. It looks like Korean twins Hyundai and Kia are both going to be concentrating on building the value of their brand in 2013. Yesterday we learnt that Hyundai are to focus on brand building in 2013 rather than chasing big sales increases, and today Kia has revealed it is following a similar path with a new marketing campaign built round consumer reviews of Kia cars.
Thu, 25 Jul 2013
We spend a lot of time on the Internet -- pretty much whenever we're not driving, writing about or working on cars. Since there's more out there than we'd ever be able to cover, here's our daily digest of car stuff on the Web you may not otherwise have heard about. -- We've driven the new BMW 4-series and found it worthy of being the 3-series coupe's successor.
Sat, 03 Mar 2012
The 2012 Hyundai i20 Facelift arrives a bit earlier than Hyundai planned
The Hyundai i20 Facelift for 2012 has arrived a bit earlier than Hyundai planned, with the first photos arriving ahead of its Geneva debut. Update: Hyundai caught up with the news on the i20 facelift and confirmed the changes. But under the skin they’ve also had a play, with a new 1.1 litre 3-cylinder ‘U-II’ diesel which, when mated to Hyundai’s Blue Drive tech, delivers 74bhp and the lowest emissions of any car on sale with a conventional powertrain at just 84g/km.
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