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McLaren Automotive launches bespoke operations division

McLaren Automotive has today announced the launch of the McLaren Special Operations division, which will be responsible for the delivery of bespoke projects for McLaren sports cars. The division celebrated its launch with an example of the new MP4-12C, finished in Volcano Orange with a number of bespoke carbon upgrades, at the 2011 Pebble Beach Concours d'Elegance. Bespoke designs featuring on the vehicle are diamond cut finish wheels with gloss black inners, MP4-12C branded carbon sill panels, a carbon steering wheel, front wheelarch louvres and carbon fiber engine cover vents, rear deck vent and wiper system cover.

Rockar Hyundai: Hyundai’s new digital sales channel

Rockar Hyundai will have a ‘Car Shop’ in Bluewater The death of the car showroom has long been predicted, and there’s no doubt that the car sales model we’re used to – visit showroom, see salesman, get upsold, leave with something you didn’t want – is going to die a death as the world and his dog get used to living, and buying, online. Now, Hyundai has decided there’s sufficient appetite for buying online to create a new digital platform for Hyundai buyers that removes the salesman from the equation and lets car purchases – and service followup – go properly digital. Enter Rockar Hyundai.

Kia Car Design Award winners announced in Beijing

The first Kia Car Design Award was successfully concluded on 20 May in Beijing, with Chinese student Li Bai being presented the prize for first place by Seon-Ho Youn, Vice President of Kia Design Center. Bai, from Tsinghua Academy of Fine Arts, became the first ever winner of the award for his Kia Rhyme Concept, described by Seon-Ho Youn as "a perfect combination of design and Chinese culture." Bai's luxury sports car concept was inspired by Chinese philosophy, which can be seen in the headlamp design that reflects the traditional Chinese Ba gua, or ‘Eight Diagrams'. These are eight diagrams used in Taoist cosmology that represent the fundamental principles of reality through three lines, each line either 'broken' or 'unbroken', representing either yin or yang.