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Hyundai & Kia responsible for big positive impact on European economy

A report by economics consultants London Economics reveals the big positive impact Hyundai and Kia are having on the European economy. We already know that both Hyundai and Kia are looking at 2013 more as an exercise in building their ’Brand’, rather than simply selling more and more credible cars. ‘Brand’ is often as much about perceptions as anything else, so if you can address any possible negatives for your brand, as well as producing cracking products, you’re on to a winner.

Are McLaren planning to use Honda engines for F1 in 2014?

Back to the glory days for McLaren Honda? There is no real love lost between McLaren and Mercedes. Respect, certainly, but McLaren has done all it can to extricate itself from business dealings with the Germans, and the final step may be a partnership with Honda to supply new engines for the McLaren F1 team.

VW sells 5 million cars in China

VW has hit 5 million car sales in China But some car makers saw the future long before the rest. Volkswagen has been making cars in China for 25 years in collaboration with Chinese partner SAIC. And 25 years ago China was a very different place to the country it is now, so it was a brave move and a big risk for VW at the time.