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Mercedes-Benz buys naming rights to the Louisiana Superdome

New Orleans' Louisiana Superdome, home at one time or another to Super Bowl champions and Hurricane Katrina refugees, is now home to a luxury-car brand. The arena was renamed the Mercedes-Benz Superdome this week after the carmaker acquired naming rights for 10 years. "The investment being made by a premier international brand who believes in 'the best or nothing,' is a tremendous compliment to all of those who worked so hard to make the stadium what it is today," said Tom Benson, owner of the NFL's New Orleans Saints.

Toyota NS4 Plug-in Hybrid Concept – better looking than a Prius

Toyota NS4 Plug-in Hybrid Concept The Toyota NS4 Hybrid plug-in has been revealed at the Detroit Auto Show, a glimpse at Toyota’s future design direction and full of concept gimmicks. When we had the teases for the Toyota NS4 plug-in Hybrid, Toyota made big claims about the NS4 being an ‘Advanced’ Plug-in Hybrid. But strip away the concept-only stuff like the camera door mirrors and trick doors and what we have left is a look at the next generation Toyota Prius – perhaps.

Ferrari 458 Italia – full price details

The Ferrari 458 Italia launched at Frankfurt We had the official launch of Ferrari’s new 458 Italia at the Frankfurt Motor Show last month, but we didn’t really know what to expect in terms of price. But now we do. The 458 Italia starts at £175,364.