Infiniti M35 Floor Mats on 2040-parts.com

Mazda Kiyora Concept & SKY Tech

The Mazda Kiyora Concept will be at the Tokyo Motor Show in October The Mazda SKY-G is a new direct injection petrol engine and the Mazda SKY-D is Mazda’s new, clean diesel. They are shown off in a display featuring “Technologies for Today, Tomorrow and The Future”, together with Mazda’s new Mazda SKY Drive high-efficiency automatic transmissions. These new technologies are expected to bring Mazda’s corporate average fuel economy down by 30% in the next five years.

Porsche uses phone-formatted bar codes to connect with customers

Porsche is harnessing the power of smartphones, using Microsoft Tag bar codes to provide dealership customers with unique information about the cars they're looking at. Buyers can scan the square stickers with a properly equipped phone, and the application will take them to dedicated microsites where they can see stats, videos and pictures of the car, along with audio clips of a flat-six engine revving up. Through the microsite, buyers can provide contact info for a follow-up call from Porsche salespeople.

Alfa Romeo 4C to serve as official safety car at World Superbike Championship

The 2014 Alfa Romeo 4C will serve as the official safety car at the 2013 World Superbike Championship, which will be taking place at Silverstone this weekend. The last time Alfa Romeo fans got a glimpse of the 4C was just a couple weeks ago at the Goodwood Festival of Speed , but at Silverstone the car will be wearing a stylish white matte livery with red, white, and green colors from the Italian flag on its roof and hood. Alfa Romeo is no stranger to the world of bike racing, having sponsored a number of events in the past.