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VW launches 'Think Blue' campaign to pitch green initiatives

Volkswagen is trying to recreate the magic of its 1960s marketing of the Beetle by bringing its "Think Blue." marketing campaign to the United States to promote eco-friendly driving and green initiatives. The campaign - under way in Europe since last year - launches to coincide with a VW partnership with the Museum of Modern Art in New York City and Tuesday's grand opening of its new factory in Chattanooga, Tenn. VW calls the Tennessee plant "one of the world's greenest automobile factories." " 'Think Blue.' " bears witness to our holistic understanding of sustainability," said Jonathan Browning, CEO of the Volkswagen Group of America.

OnStar to tap Google to guide the Chevrolet Volt

General Motors Co.'s OnStar telematics unit is bringing Google mobile navigation technology into the car. Chevrolet Volt drivers whose smartphones use Google's Android operating system will be able to use their phones to pinpoint their vehicle's location on Google Maps, GM said in a statement released Tuesday. They can then request a destination by speaking it into the phone, and have the desired destination sent directly to the car.

Single-seat Colibri electric vehicle set for 2015 launch

If the 2014 Geneva Motor Show heralded the dawn of a new age of small cars, then the tiny Innovative Mobility Automobile (IMA) Colibri is well placed to take advantage of this new era. The Colibri – which means hummingbird – is a small, single-seat, three-door electric vehicle that’s set to go on sale later this year. Prices for the entry-level Colibri are set to fall well below €10,000 (£8,340) plus battery rental charges, meaning it could go head-to-head with the likes of the new Citroen C1, Peugeot 108 and Toyota Aygo.