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Drink-drive advert breaks new ground

A NEW TELEVISION ADVERT to warn of the dangers of drink-driving is the first ever to deliberately use a drunken presenter. In the advert, an actor who was recorded the evening before having taken several alcoholic drinks is heard to slur, stumble and giggle as he tries to describe how is body feels in reaction to the alcohol. However, the film shows the same actor the next day when he appears sober but his body is still dealing with the alcohol.

Electric cars to be powered by AA-style batteries

A NEW COMPANY is claiming its new design of battery could see future electric cars powered by batteries no bigger than the current AA size. LipraLoof Techologies Ltd, a new start-up, has teamed up with City Car Club to trial the new technology in its fleet of vehicles. The new batteries use a complex mix of metal hydrates to create a quad, or 4A battery, which produces far more power than a standard battery.

Hyundai: Changing lives through football (video)

Hyundai, with Team Hyundai Ambassador Daniel Sturridge, are supporting the young unemployed through the streetfootballworld programme in the UK. We know that Hyundai has made great strides in transforming the public’s perception of the Hyundai brand, and that’s down to great product and great PR. But good companies aim to put something back in to societies they profit from, and Hyundai is doing exactly that through football.