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Genesis and Elantra to star in Hyundai's Super Bowl ads

Hyundai is getting ready for the Big Game, and by that we really mean the big ad game, and the stars of their seventh consecutive Super Bowl ads will be the 2015 Genesis and the 2014 Elantra. Last year's Super Bowl ad from the automaker featured the Hyundai Santa Fe in two spots titled "Epic Playdate" and "Team," both of which were well received. For Super Bowl XLVIII, the 2015 Hyundai Genesis spot titled "Dad's Sixth Sense" is set to air during the first quarter of the game, and all Hyundai is saying for now is that it will highlight the sedan's Automatic Emergency Braking feature in a way that relates to the near-misses and saves of everyday parenting.

Bugatti Veyron Grand Sport Sang Bleu unveiled at Pebble Beach

Bugatti has inveiled the Bugatti Veyron Grand Sport Sang Bleu at Pebble Beach But Bugatti has brought something new. Sort of new, anyway. It’s yet another Bugatti Veyron special edition.

Is Saab doomed because Victor Muller wants to have his cake & eat it?

Saab: Time for Victor Muller to be forced aside? Victor Muller is a charming and charismatic man, as evidenced by the endless stream of seemingly sensible business people he’s persuaded to invest in Saab, and other Muller ventures. But we’re beginning to wonder if the demise of Saab has been hastened by Muller, rather than delayed.