Kia Naimo concept

As the Seoul Motor Show starts today, Thursday 31st March, Kia is debuting the Naimo all-electric concept. The concept takes its name from the Korean word ‘Ne-mo' meaning square shape - something that lends itself to the Naimo's aesthetic. The crossover utility vehicle, or CUV, was conceived by Kia's international design team in Seoul and is characterized by its ‘simple lines and solid, muscular stance.' The simple overall design sports such interjecting details as the wrap-around windscreen and asymmetric sunroof.  This mixture of simple and complex is a reference to the common traits of many traditional Korean arts and crafts.  The Naimo's interior was designed to evoke a strong sense of tranquility and features hand-crafted materials throughout such as Korean oak on the floor and door cards, with "Han-ji" paper being used for the head lining. Juxtaposing these traditional elements are modern features such as the transparent organic led display instrument panel.

Audi to build cars that can predict the future

Audi is hoping to make traffic jams, parking and city centre navigation much easier with a new suite of technology called Audi Urban Intelligent Assist (AUIA), while Audi traffic Light Online helps you avoid red traffic lights. Combining the work of its own Electronics Research Laboratory in Silicon Valley with four leading US research universities, the eventual aim is that this new technology will essentially be able to predict the future. On Bing: see pictures of Audi Urban Intelligent Assist On Bing: see pictures of Audi Traffic Light Assist The ideas is that with constant and continual traffic analysis in the world’s biggest cities, Audi Urban Intelligent Assist will learn to anticipate the optimum time for your journey, and then use the most lightly congested routes to get you there.

Design Services: Majenta Academy

Established in May 2007, the Majenta Academy has continued its drive this year to provide design graduates with the hands-on 3D computer-aided design skills required to succeed in the commercial world. Majenta Solutions, one of Europe's leading IT infrastructure solutions providers, has training facilities in Barcelona, London and Gothenburg that are specifically created to help bridge the gap between university education and the wider industry. It also provides professional training in digital design to many of the major automotive and product design companies in Northern Europe, including Nokia, Hyundai/Kia, Bentley, Jaguar/Land Rover, McLaren, Nissan, Electrolux and Samsung.