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New Volvo Dealers – in Billericay!

The new Volvo dealership in Billericay But even though we pride ourselves on bringing you the latest car news from every corner of the planet, sometimes we can’t resist being parochial. And as we’re based in Billericay it only seems fair to give a shout-out to a local business if we can. So we are.

BMW seared into consumer minds: New ad technology takes ‘branding' to another level

How about this for subtlety in advertising? BMW is using flashing lights to “burn” its initials into your brain so that when you close your eyes, you'll continue to see the Bavarian company's brand. Which begs the question: Is there a better way to remember a company than to have a light-induced seizure episode?

A14 to become world’s first wifi road?

Around 70 miles of the A14 between Cambridge and Felixstowe is to become a ‘smart road’ fitted with sensors that monitor traffic movement. These sensors will generate highly accurate information about the level of traffic congestion, which is then wirelessly transmitted to a central control system in order to automatically adjust the variable speed limit. On Bing: see pictures of smart roads Find out how much a used Smart car costs on Auto Trader Sounds quite cunning, really.